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Logistics
Borusan Logistics




The Borusan Group
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Logistics / Borusan Lojistik

Strategic Positioning
A strategic business unit in the Borusan Group since 2000
A rapidly growing and profitable business model
Ideal supplier for important third partie logistics projects
Port ownership in a strategic location

2007 Highlights
Continued its rapid growth, increasing by 39% in 2007
Improvement in a sector with rising tendency towards outsourcing
Important customer gains





At Borusan Lojistik, proactive Voice of Customer research studies were performed
on 19 different topics and, accordingly, 1,550 customers were visited. To date, 19
exceptional Six Sigma project proposals have been set forth as a result of the studies
initiated by the Voice of Customer committee.

The Company became the first in its sector to be awarded the ISO 10002 Customer
Satisfaction and Customer Complaints Management Standards Quality Certification.

After a complaint is received, an informative e-mail is sent to the customer notifying
that their grievance has been registered in the system. When each concern is handled
and duly noted in the system, a three-question survey is sent to the client to evaluate
their satisfaction in relation to how their complaint was handled. If a negative reply
is received, the complaint is then reevaluated.

Following the implementation of the Voice of Customer procedures, it was determined
that Borusan Lojistik successfully increased its customer satisfaction and loyalty
index rating by as much as 30%.




Operational Highlights in 2007







Share of non-group services in sales has increased compared to the previous year.



Record high growth in 3PL operations.



Borusan Lojistik, one of the leaders of Turkish logistics market, is moving to become a regional power by the year 2010 by taking steps and confident measures




Corporate Information

Services
Operates its port and 3PL (Third Party Logistics) businesses with a focus on creating
synergies through service diversification, geographic scope and expertise.
In late 2006, founded BL International Pars JSCo in Iran, BL International Gulf FZE in
the United Arab Emirates, BL International Algeria SPA in Algeria and in early 2007
founded BL International Netherlands in Holland. Planned subsidiaries in Spain and
Kazakhstan will be founded in 2008.

Sectors Served
Iron and steel, automotive and automotive parts, household appliances, perishable
consumer goods, chemical, construction and container lines

Service Locations
Head office in İstanbul
Operates port facilities at Gemlik
A logistics center and general warehouses in the Gebze/Tuzla region
Regional offices in İstanbul-Anadolu, İstanbul-Avrupa, Bursa, Ankara, İzmir, Adana, and
Karadeniz Ereğli
Vehicle Logistics Center in İzmit
New enclosed warehousing facilities increased the storage capacity by 84% in 2007,
bringing the total area to 188,000 m2

 
 
Contribution to Community
The Borusan Center for Culture and Arts
The Asım Kocabıyık Foundation for Culture & Education
 
 

 
Annual Report 2007
Click here to download
for PDF file
Consolidated Financial Statement
Click here to download
for PDF file
 
 


By implementing 19 different “voice of customer” research studies Borusan Lojistik became the first in its sector to earn the right to receive the ISO 10002 Customer Satisfaction and Customer Complaints Management Standards quality certification.
 
Borusan Holding - ANNUAL REPORT 2007  
 
     
Elvan Hamdioğlu 
Director, Finance, Borusan Lojistik Kaan Gürgenç 
Managing Director, Borusan Lojistik Umur Özkal 
Director, Logistic Operations, Borusan Lojistik İbrahim Dölen 
Director, Sales and Marketing, Borusan Lojistik Özgür Soy 
Director, Port Operations, Borusan Lojistik