Kerim Çelik

Strategic Positioning
A steel service center and the main supplier to small and medium-sized enterprises

2007 Highlights
In keeping with its vision of becoming the preferred steel service business partner for
medium-sized manufacturers, Kerim Çelik succeeded in increasing its sales by 34%
in 2007, reaching a sales volume of 219,228 tons.

As a part of its regional growth strategy, Kerim Çelik decided to open its 3rd and major
Steel Service Center in Bursa, the heart of the Turkish automotive industry.





Kerim Çelik continues to supply technical training to its customers. As a result of
the procedural and practical trainings provided to 50 different companies in Tuzla
Plant, Kerim Çelik’s customers have had access to valuable technical information
which has helped to increase their efficiency.

During the course of 2007, a total of 900 visits were made to clients, including both
Sales and Customer Technical Service departments represantatives.

A 55% increase in participation has been noted in the employee suggestion system
during the 2003-2007 period

As a consequence of the data gathered from customers, line productivity has increased
by 32% over the past five years and customer satisfaction has risen significantly due
to on-time deliveries.


Corporate Information


In 1977, became the first Turkish company to provide world-class service and expertise standards for the steel industry

Product range: cold-rolled, hot-dip galvanized, pre-painted, electrical steel, hot-rolled,
pickled and oiled material in coils, slitted coils, and sheets

Production Capacity
500,000 tons total capacity
150,000 tons in Tuzla
130,000 tons in Manisa
220,000 tons in Bursa

Sectors Served
Household appliances, automotive subcontractors, pipe/profile construction, machine
and spare parts, radiator, lighting, heating and ventilation, steel cabinet manufacturers,
furniture accessory manufacturers, cable and carriage systems and dealers

Location
Head office is located in Tuzla.
Production Branches are located in Tuzla, Manisa and Bursa.

Shareholders