Supsan
Strategic Positioning
The
leader in the domestic aftermarket
The largest manufacturer of engine valves, guides and valve cotters in Turkey.
2007 Highlights
A record year in both production units and turnover
The highest sales performance in 2007 in Supsan’s history
Increasing growth in sales thanks to improving relations with Eaton, the leading
manufacturer in the global market
A 21% increase in export volume as a result of agreements with Eaton
A record production year (producing 6.42 million units of engine valves)
Launching guide in the aftermarket segment.
By scoring 82 points on the customer loyalty index during the course of 2007, Supsan
has managed to remain above European and global industry sector averages.
Following in the footsteps of the Voice of Customer scheme, 17 different Six Sigma
projects were completed in the past three years. Currently, another two projects are
in the process of implementation with customers.
By listening to the voices of the customers through its dealership channels, the
Company has been able to attain a deeper understanding of the market. Business
processes are continuously being evaluated by listening to the feedback of 1,500
different retailers, services and reconditioners.
Through two separate Six Sigma schemes during the course of 2007, both of which
were related to new OEM projects, Supsan was able to meet the expectations of
its customers and gained the ability to begin mass production.
Operational Highlights in 2007
Supsan realized increase in 2007 in both sales and production by 9% and 12% respectively
9% increase in sales volume in 2007 mainly derived from increase in export market
67% of total turnover was realized through the export markets.
Corporate Information
Bussiness Partners |
|
Bussiness Area
Production of valves and valve components for internal combustion engines
under license from the leading global manufacturer, Eaton SrL
Internationally qualified for the manufacturing and after-sale service of engine parts,
both for the original equipment and manufacturers as well as the spare parts market
Products and Services
7 million valves yearly
3 million stellited parts, 4 million bi-metallic parts
Sectors Served
Sales are currently oriented to the domestic and global markets for original
equipment spare parts customers.
Points of Service
Center: Halkalı
Domestic OEM: Ford-Otosan, Oyak-Renault, Tofaş-Fiat, Türk Traktör, Uzel, Başak Traktör, Otoyol, Anadolu Isuzu, Pancar Motor, Tümosan
Domestic OES: Ford Otosan, Renault-Mais, Tofaş-Fiat, New Holland Trakmak, Uzel Parça, Otoyol, Anadolu-Isuzu, Pancar Motor, Otokar, Temsa, Karsan, BMC, DAF-Tırsan
Independent Dealers: 70 dealers throughout Turkey
Europe: Fiat, Peugeot-Citroen, Renault, Ford, Ferrari, Nissan, Volkswagen, Auto Dacia, JCB, DAF, Volvo, Iveco, Isotta Fraschini, Mercedes - Benz, BMW
North America: Ford, General Motors, Daimler Chrysler, John Deere, Detroit Diesel, Manley
|